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PORTFOLIO/BRANDING

Air Play

We were thrilled to collaborate with the clown partners, Seth Bloom and Christina Gelsone, on their thoroughly enchanting show, Air Play—where circus and science collide in a gorgeous homage to the power of air. 

The identity we created needed to convey the show’s sophistication and poetry, where fabrics dance in the wind, balloons have a mind of their own, confetti turns into the night sky, and an enormous canopy of hovering silk brings to life the very air we breathe. 

Air Play photos by Florence Montmare.