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FERAL FICTION

We were tasked to design and develop a visual identity for the startup company, Feral Fiction. Using a gaming framework platform, uniquely powered by AI, Feral Fiction is an interactive narrative device. Feral Fiction’s adaptable applications include educational, entertainment, and small business sectors, among many others. Visual directions discussed with the client encompassed unpredictability, untamed, unbound, uncaged, unharnessed, unnamed, burgeoning, infinity, limitless, boundless, bottomless, multidimensional, multiperspective, and of course, innovative. We settled on a optically illusionary typographic solution.