PORTFOLIO/BROCHURES
BUILDING HEWITT
CAPITAL CAMPAIGN
The Hewitt School is an all-girl, K-12, private school on Manhattan's Upper East Side. They asked us to brand their $10 million capital campaign Building Hewitt and develop a full range of collateral for the campaign's duration. A main priority was to garner 100% participation from the school community, including alumnae. We developed the campaign's a positive call to action tagline "See What We Can Do", the Building Hewitt logo, videos, infographics and various signage. The centerpiece collateral was this over-sized brochure, built to engage the community and inform them of the campaign's goals. The built-in pocket held more ephemeral items such as fundraising status, committee members, a donor list, and the reply mechanism.
Winner, Graphic Design USA, 2015 American Graphic Design Award
Content development with B63 Creative
Photography by Michael Rubinstein
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Branding the Building Hewitt Capital Campaign
