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PORTFOLIO/EVENT DESIGN

THE Y:
BECAUSE EVERY
KID COUNTS

For 4 decades New York City's YMCA has held the Dodge Award Dinner, their biggest fundraiser of the year. To highlight the 40-year milestone, we used metallic inks and transformed images of Y kids into dramatic portraits, emphasizing that Every Kid Counts. The interactive fold engages the end user and secures the reply mechanism. 

This design is a winner of the 2015 American Graphic Design Award.