We collaborated with Williamstown Theatre Festival (WTF) to develop and refine their visual brand over 16 seasons. WTF has brought America’s finest actors, directors, designers, and playwrights to the Berkshires, and is known for their innovative productions of the classics, and bold new plays and musicals.
Every year we partnered with artists from all over the world to create indelible images for the 6 or 7 productions being staged that season. A highlight was reading each play, discussing major themes with the producers and directors, and then choosing the right artist for each. Depending on the season, we commissioned a different artist for each production, or we would choose two artists to create images for each of the two stages.
Three Sisters illustration by Gianni DeConno. This image won a gold award from Communication Arts Illustration Annual.
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Brochure for WTF '11 Season
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Branding the Williamtown Theatre Festival
Selected Posters of the WTF '09 Season
Selected Posters of the WTF '10 Season
Selected Posters of the WTF '11 Season
Selected Posters of the WTF '12 Season
Selected Posters of the WTF '13 Season